Category Archives: Business Assurance

‘INRA’- could this be tomorrow’s definition for today’s RA?

How about an acronym ‘INRA’ which reads as ‘Investment aNd ROI Assurance’?Don’t worry, it is not a new mouthful marketing term that has just jumped out in some bright brain, but the concept and where it stems from is fairly … Continue reading

Posted in ARPU, Business Assurance, Cost Management, Revenue Assurance, Revenue management, telecom | Leave a comment

War of Worlds- The Tariff War in telecom continues- Time to Assure Business

Don’t think of the Tom Cruise starrer Hollywood flick, for this post is about the recent news of MTS slashing base calling tariff to half paisa per second, that is roughly $(1/9000) per second. Read the full article here. Imagine … Continue reading

Posted in Business Assurance, Cost Management, India, MTS, Revenue management, telecom | Leave a comment

An excellent read on Business Assurance from TMNG and GTB

The following article was published in http://www.globaltelecomsbusiness.com.Since there was no link to share in blogger, I am copy pasting the content of the article in here.Please read the original article here. “ A holistic approach to optimising business performance 21 April … Continue reading

Posted in Business Assurance, Customer Experience Management, GTB, telecom, TMNG | Leave a comment

"Optimizing" Revenue Assurance

For a number of years now, there has been fair bit of ‘buzzzzzzzz’ on Proactive Revenue Assurance.Let me try and put a few things straight first:– (Reactive) Assurance: Assuring after the fact and preventing recurrence in future– Active Assurance: Assuring … Continue reading

Posted in Business Assurance, Cost Management, Proactive RA, Revenue Assurance, telecom | Leave a comment